The three founders embarked on the entrepreneurial journey of KQD in a cramped office of less than 50 square meters. Without factory or supply chain, they started from the most basic process of chrome light covers and ventured into the unknown.

In the initial years, KQD lacking core competitive products, experienced confusion and hardship without any customers showing interest. The harsh reality made them deeply realize: without their own factory and production capacity, they could only be passively followed.

A breakthrough idea became increasingly firm in their brains: they must establish their own factory and take control of their own destiny.

A small workshop-style factory emerged, marking the beginning of KQD's arduous journey from trade to independent R&D production. Controlling the production in persona means being able to be responsible for quality and details. This unwavering dedication planted the seeds for future growth.

With its independently produced products, KQD turned its attention to the global market. We actively participated in international exhibitions, gradually building the trade bridge to the world. Quality is the universal language of the international market. KQD's products began to gain prominence in markets such as the Middle East, Southeast Asia, America and more.

We made a bold and forward-looking gamble - investing 50 million to develop brand-new molds and product lines. The result was not immediate success but a year of low time and persistent efforts. The pressure of funds and market doubts were like intense heat treatment during the forging process. But we firmly believed that risks and opportunities coexist and never gave up. By the end of the year, product sales saw an explosive growth. We successfully resolved the crisis and the company's scale reached a new level.

After undergoing rigorous testing, KQD has become even more convinced that products are always the core competitiveness of brand. We have been constantly innovating and finally successfully developed the landmark product - KQD TPE eco-friendly floor mat.

This product, with its outstanding environmental protection performance, precise fitment, and durability, was launched and immediately gained popularity in both domestic and international markets. It has won a high market share and reputation overseas and has become a shining international brand for KQD.

While continuously expanding in overseas markets, our founding team keenly perceived the booming prospects of domestic e-commerce. We decisively launched the second track, bringing high-quality products that had been verified in global markets back to China. Through e-commerce platforms, we served a large number of Chinese car owners, achieving the simultaneous development of domestic and international businesses.